Giving Kenya's Leading Dance School a Stage-Worthy Identity
Design work for Dance Centre Kenya across studios, showcases and recruitment — programme books, posters, studio signage and social creative for a school teaching over 1,700 students.
Performance poster and programme book design system
Studio signage and environmental graphics
Enrolment and timetable collateral for three studios
Social media creative for showcases and recitals
The Challenge
DCK runs three studios and teaches in more than twenty Nairobi schools, with recitals and showcases running through the year. Every production needed its own creative, but the school still had to look like one institution.
Our Solution
We built a flexible design system that lets each production have its own personality inside a consistent DCK frame: performance posters and programme books, ticketing and invitation design, studio and reception signage, term timetables and enrolment material, plus matching social media creative for each showcase.
The Results
Performance poster and programme book design system
Studio signage and environmental graphics
Enrolment and timetable collateral for three studios
Social media creative for showcases and recitals